Your Voice is Needed Today!




Dear EDC Advocate,

Today you can make a significant difference with just a few moments of your time.


Here’s the why and how: 
Seth Matlins, a father of two children ages 7 and 8, saw the negative impacts that deceitful advertisements were having on his children and he and his wife decided to do something about it.  As fate would have it, EDC Board Member Dr. Jaye Azoff is friends with Seth, so she connected him to the EDC.  Seth and the EDC worked with Members of Congress to introduce the Truth In Advertising Act (H.R. 4341) a bipartisan bill that instructs the Federal Trade Commission (FTC) to report on recommendations for a regulatory framework for advertising that uses post-production techniques, such as “Photoshop,” to materially change the faces and bodies of people within the advertisements.  Now, with your help, the rest can quickly become history!

In order to get this pioneering piece of legislation passed, we encourage you to use your voice by signing your name to Seth’s petition on Then, multiply your advocacy efforts and share the petition with your friends and family via email, Facebook and Twitter.  When you’re spreading the word on social media, use #TruthInAds

“Each time a man stands up for an ideal, or acts to improve the lot of others, or strikes out against injustice, he sends forth a tiny ripple of hope… and crossing each other from a million different centers of energy and daring those ripples build a current that can sweep down the mightiest walls of oppression and resistance.”
 – Robert F Kennedy

Thank you for using your voice to make a difference!   ~ All of us at the EDC